Style is about being comfortable in your own skin. The stylish woman has a special charisma that causes a stir…people notice her. Ultimately, confidence is the hallmark of having true style. Here are four universal style personalities that you can use as a guide to helping you create your own style.
The Diva:
The “Diva” is the woman who wants to be in the spotlight. She may not be the most beautiful in the room but people gravitate towards her because she rocks her style and exudes confidence and charm. The Diva’s closet may be filled with bright colors, funky prints, exuberant designs with lots of flash and accessories that dazzle. She wants to be noticed and she wants to be the center of attention so she will go to the extremes of fashion if she needs to.
The Outdoorsy:
The “Outdoorsy” style woman projects a casual, laid back image, characterized by a friendly, approachable look. She’s wholesome, carefree and natural without being sloppy or lazy. Sporty typifies the ‘all American style’ of blue jeans and a button down. This woman’s closet is filled with relaxed separates, classic styles, and jeans and flats. She has minimal accessories because she does not like to spend too much time getting dressed up. Effortless and comfortable are her style watchwords.
The Sophisticate:
The “Sophisticate” is a woman who values fashion as a status symbol. She projects a refined, stately and high maintenance image that is characterized by a cultivated and polished look. This woman will always look impeccably put together from head to toe. She invests in clothing and grooming because they are an important part of her lifestyle. Her closet is filled with timeless pieces from brand name designers, and clothing in the most luxurious fabrics. The Sophisticate values quality as much as she does style.
The Eclectic
This woman thrives on the element of surprise and whimsy. The eclectic woman is free spirited and independent in her fashion choices. She wants to be the non-conformist and uses clothing to express her individuality. Her style may be hard to define because it’s so all about her. Her closet will be filled with period pieces, classics, trendy items –everything is fair game. It’s how she puts her ensembles together that makes her stand apart from the pack. This woman is likely to set her own fashion trends.
Use this guide to establish a style persona that is distinctively yours. You can create your own ability to project a sense of ease, poise or self-assurance; it is energy and an attitude. It can be magnetic. Go for it!
Natalie Jobity is the President of Élan Image Management, a premier image consulting firm, a bestselling author and sought-after speaker.






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